A Busy Mum Blogger’s Guide to Setting up an Online Store | Ad

Writing a blog is an excellent way to share your thoughts and experiences with the wider world. For many mums, starting a blog begins as a hobby, but over time, you may find yourself enjoying increased success in the blogging world and find that people are engaging with your content. As your audience grows, so too does your opportunity to build on the popularity of your blog. You may start to be approached by companies inviting you to review their products, and you may find yourself being paid to host posts on your site. 

As your blog’s success grows, you may want to consider transforming it from a hobby into a business venture. A natural progression for a blog to start making more money is to add an ecommerce element either on your blog or as a site linked to your existing blog. Running an online store enables you to start making more money while still having the convenience of working from home. Interested to know more about creating an ecommerce business? Here are some ideas on how you can make it work alongside your blog:

Choose Your Niche

One of the first decisions you will need to make is what you will sell in your store. Are you planning to make items to sell, or will you buy in items to sell on? It is useful to do some research to see what’s popular right now and what is selling well.

If you are hosting your online store on your blog, then it is a wise idea to pick products that will appeal directly to your readers, as you already have a potential customer base for your store.

Decide on Your Business Model

Deciding on the way that you will operate your online store is essential. You need to pick a business model that works well for you. For example, a hassle-free way of selling items online is to use a dropshipping model. This involves you selling the items via your site, but the orders being dispatched from elsewhere. Dropshipping is useful if you don’t want to have large amounts of stock to store at your home, and you don’t want the hassle of arranging for the shipping of goods yourself. Alternatively, you may prefer to handle the entire process yourself so that you have more control.

Communicate with Your Customers

Communicating with your customers is essential, but when you are trying to run a business alongside taking care of kids, it can be hard to respond quickly to every query. Luckily, there are solutions to help. Using live chat is an excellent way to manage communication with your customers and offer a high standard of customer service. Look for the best chat room software by click4assistance to find the perfect solution for handling customer queries efficiently.  

While it may take a little while to build up your ecommerce store, persevering and building it up slowly should pay off in the end, just as it did with your blog.



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